Reflections after speaking at the Global Responsible Tourism Summit, Kumarakom, India, 2023
It is impossible to attend a Responsible Tourism conference without entering into conversations about what the future of our planet will look like for the next generations. It is easy to feel despondent as we work independently on the same challenges from different offices and homes across the world. Getting together is so important, and a relief after the Covid years.
The conference injected hope, inspiration, and life into those conversations. And women were taking the lead. I was amazed and motivated by the strength of so many women who were up there on the stage, myself included. Inspirational examples were shared of the great work being done at grassroots level, of pushing government to change policies and outlooks, of changing lives in schools and communities.
On the Sustainability Stage, WTM, 2022, and the signing of the new Responsible Tourism Charter, Magna Carta Island, London
Look out for my full chapter on Marketing Sustainability in the new book Critical Questions in Sustainability and Hospitality Industry.
Edited by Willy Legrand, Henri Kuokkanen and Jonathon Day this insightful book is informed by the scholarly and practical viewpoints of a myriad of internationally-recognised experts. An engaging and timely volume, this book poses a set of pertinent questions that cover critical and contemporary sustainability issues in hospitality and tourism and proposes actionable solutions. It is essential reading for students and academics in the field of hospitality and tourism management, as well as industry professionals searching for answers to challenges they face in enacting sustainability in their business.
I'm excited to have been featured in the very first issue of _FOR GOOD magazine, a publishing project by @wearekemosabe.
The magazine showcases brands pushing the boundaries of responsible travel, FOR GOOD. This is particularly relevant in today’s post-Covid world, where the desire to travel sustainably and responsibly is growing rapidly.
My article discusses why hotels should embrace their unique educational opportunity and details how passion instead of obligation is a much more productive motivator to achieve successful organisational change in the context of responsible tourism management.
#forgoodmag #travelforgood #sustainabletravel #responsibletravel #responsibletourism #responsiblemarketing #marketingsustainability
Sustainability in the Hospitality Industry: Principles of Sustainable Operations, 4th ed, out now! …and I was invited to contribute.
My contribution to the book is a case study on the sustainable straw bale construction at the wonderful Antbear EcoLodge in South Africa, and the creation of a reed bed filter at the same property. As ever, I continue to be excited to support the sustainable transformation of our beautiful industry.
WEBINAR on Building Tourism Resilience through Community Collaboration. Hosted by South Africa Is Travel Ready collective.
BOOK - Tourism, Travel & COVID-19 - The new narrative for Southern and Eastern Africa during a crisis vortex.
In 2020 I was asked to be one of several contributors to the new book: Tourism, Travel & COVID-19.
Tourism, Travel & COVID-19 provides stories, insights, guidelines and toolkits from 24 leading experts in the tourism and travel industry. They offer hope and inspiration to business owners and their employees, customers, stakeholders and communities in a calm and confident way as they navigate the vortex of the crisis. Sparked by crucial conversations, it hopes to ignite the rebirth of a new era for tourism and travel, fix the weak links and build an optimised and sustainable paradigm that is inclusive and beneficial for all in the value chain.