sarahhabsburgMar 135 minImportant changes to sustainability listings on Booking.comBooking. com recently announced they will eliminate the Travel Sustainable badge and the accompanying green leaves from their platform...
sarahhabsburgNov 24, 20236 minAre Hotels Meeting Consumer Expectations in Reducing Environmental Impact?These fresh statistics from two recent reports, one from YouGov and the other from Euromonitor, bring a new perspective to the...
sarahhabsburgJan 29, 20238 minHoteliers Guide to Emotional Marketing Every time we buy something, we pass through a process of emotional interaction. “Passing through” the process is a great way to describe...
sarahhabsburgNov 27, 20229 minHow to list your hotel as sustainable on Booking, Google, and Expedia Before we delve into the “how to”, let’s first check in on three things: Why do it? What does sustainable mean? Who is behind the...