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    Working with Press & Influencers for Hotels: Interview with Kellé Alberts, Witklipfontein Eco Lodge
    sarahhabsburg
    • Apr 22
    • 11 min

    Working with Press & Influencers for Hotels: Interview with Kellé Alberts, Witklipfontein Eco Lodge

    If you have ever asked yourself how to get social media influencers to visit and share their experience of your property, you are not...
    52 views
    Global Consumer Trends in 2022: Tips for hotels to get more customers to engage and book
    sarahhabsburg
    • Apr 7
    • 8 min

    Global Consumer Trends in 2022: Tips for hotels to get more customers to engage and book

    Euromonitor shared their Top 10 Global Consumer Trends research at ITB Berlin recently, and it was filled with so many great nuggets of...
    85 views
    Bookings from Agoda via Booking.com? A guide to understanding why and tips for taking back control.
    sarahhabsburg
    • Feb 27
    • 11 min

    Bookings from Agoda via Booking.com? A guide to understanding why and tips for taking back control.

    You have never set up a profile on Agoda, but you are receiving bookings from that channel. The price on the reservation confirmation...
    61 views
    How to Drive More Direct Bookings to Your Hotel (while customer privacy is being increased online)
    sarahhabsburg
    • Feb 12
    • 7 min

    How to Drive More Direct Bookings to Your Hotel (while customer privacy is being increased online)

    Not only are we battling the long-term effects of the pandemic, we are also faced with global tech quarrels that threaten to eliminate...
    91 views
    How to create great guest experiences at your hotel + free amenities recipe!
    sarahhabsburg
    • Jan 14
    • 6 min

    How to create great guest experiences at your hotel + free amenities recipe!

    This is a huge topic mainly because moments that wow and please our guests can include anything from contactless check-in to child-free...
    115 views
    Why Your Hotel Value Proposition Is Key to Improving Your Bottom Line
    sarahhabsburg
    • Nov 26, 2021
    • 4 min

    Why Your Hotel Value Proposition Is Key to Improving Your Bottom Line

    You are probably familiar with the acronym USP for Unique Selling Proposition, right? Why I never recommend creating one for your tourism...
    31 views
    How to Get the Most out of Your Booking.com Profile
    sarahhabsburg
    • Oct 15, 2021
    • 11 min

    How to Get the Most out of Your Booking.com Profile

    This blog covers the new features Booking.com has activated over the last few months. It will highlight what to check on, deactivate, and...
    138 views
    Apple iOS14 + Recent Facebook and Instagram Updates: What They Mean to Your Hotel Marketing Strategy
    sarahhabsburg
    • Oct 3, 2021
    • 9 min

    Apple iOS14 + Recent Facebook and Instagram Updates: What They Mean to Your Hotel Marketing Strategy

    So, it happened! The Apple iOS14 update has been released, and the world didn’t collapse around us (yet! 😊). This blog will briefly...
    44 views
    What Customers Want from Hotels in 2022
    sarahhabsburg
    • Sep 17, 2021
    • 7 min

    What Customers Want from Hotels in 2022

    Hopefully, wherever you are in the world, you are seeing an increase in the number of people travelling as we move towards 2022. When...
    60 views
    Tourism Industry Current Trends: Ideas to Stay Ahead
    sarahhabsburg
    • Aug 20, 2021
    • 5 min

    Tourism Industry Current Trends: Ideas to Stay Ahead

    Things have changed so much over the last few months that it can be hard to keep up right? Right now, you just want your life and...
    59 views
    Storytelling and Tourism Marketing: Why It Is Important and How to Tell Great Stories
    sarahhabsburg
    • Aug 15, 2021
    • 5 min

    Storytelling and Tourism Marketing: Why It Is Important and How to Tell Great Stories

    Stories play an essential role in revealing our uniqueness. Find out why and how to incorporate storytelling into your tourism marketing...
    44 views
    9 Ways to Increase the CTR on Your Website
    sarahhabsburg
    • Jul 31, 2021
    • 6 min

    9 Ways to Increase the CTR on Your Website

    Driving your target customers to your website is a job in its own right, but once they are there, you want to turn them into paying...
    53 views
    5 Tips for Tourism Businesses in the Fight Against Climate Change
    sarahhabsburg
    • Jul 24, 2021
    • 8 min

    5 Tips for Tourism Businesses in the Fight Against Climate Change

    The effects of climate change are closer to home than ever before. Your actions matter. No business is too small to make a difference.
    89 views
    7 Secrets to Creating Great Content for Your Hotel
    sarahhabsburg
    • Jul 16, 2021
    • 3 min

    7 Secrets to Creating Great Content for Your Hotel

    You are in the business of selling peace of mind right now, and trust is the most valuable currency. The million-dollar question...
    19 views
    6 Emails You Should Definitely Be Sending to Your Guests
    sarahhabsburg
    • Jun 20, 2021
    • 10 min

    6 Emails You Should Definitely Be Sending to Your Guests

    A couple of weeks ago I put a poll out on my Facebook group about Welcome Packs. I asked if you provide them for your guests, and if so,...
    84 views
    How to Make Guests Feel Safe Post-Covid
    sarahhabsburg
    • Jun 13, 2021
    • 6 min

    How to Make Guests Feel Safe Post-Covid

    “Recovery is largely reliant on how safe guests feel." Getting clear and confident with your messaging is essential to staying in the game.
    69 views
    91 Awesome Content Ideas for Social Media, Blogs or Newsletters​​
    sarahhabsburg
    • Jun 5, 2021
    • 6 min

    91 Awesome Content Ideas for Social Media, Blogs or Newsletters​​

    The pressure to get online marketing right has grown exponentially over the last few years, right? You are already on Facebook for sure....
    160 views
    Should You Have a Blog on Your Hotel Website?
    sarahhabsburg
    • May 28, 2021
    • 7 min

    Should You Have a Blog on Your Hotel Website?

    This is a big question. It is true that creating blogs means additional time at the computer, but the benefits are many and the impact it...
    40 views
    Current Hotel Booking Trends Tool
    sarahhabsburg
    • May 21, 2021
    • 5 min

    Current Hotel Booking Trends Tool

    Insights into how people are booking right now is essential information to be able to plan, right? Today I want to share a top tool with...
    53 views
    Top 12 Sources of Hotel Bookings in 20 Countries
    sarahhabsburg
    • Apr 14, 2021
    • 9 min

    Top 12 Sources of Hotel Bookings in 20 Countries

    Interested to know which booking sources are generating the most revenue in your country? Read on right now to find out.
    152 views
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