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Working with Press & Influencers for Hotels: Interview with Kellé Alberts, Witklipfontein Eco Lodge
If you have ever asked yourself how to get social media influencers to visit and share their experience of your property, you are not...

sarahhabsburg
Apr 22, 202211 min read


Global Consumer Trends in 2022: Tips for hotels to get more customers to engage and book
Euromonitor shared their Top 10 Global Consumer Trends research at ITB Berlin recently, and it was filled with so many great nuggets of...

sarahhabsburg
Apr 7, 20228 min read


Smart Energy Saving Tips for Your Hotel
We really don’t need another crisis on top of a global pandemic and a senseless war, but we have one, albeit a more silent one. Energy...

sarahhabsburg
Mar 26, 20225 min read


Ukraine, Covid, and Adaptation Energy: What is it and why we need more of it
My regular scheduled blog post just didn’t seem to fit this week, so I pulled it, and am sitting down to write a more human one. Just...

sarahhabsburg
Mar 11, 20225 min read


Bookings from Agoda via Booking.com? A guide to understanding why and tips for taking back control.
You have never set up a profile on Agoda, but you are receiving bookings from that channel. The price on the reservation confirmation...

sarahhabsburg
Feb 27, 202211 min read


How to Drive More Direct Bookings to Your Hotel (while customer privacy is being increased online)
Not only are we battling the long-term effects of the pandemic, we are also faced with global tech quarrels that threaten to eliminate...

sarahhabsburg
Feb 12, 20226 min read


Hotel Marketing Trends for 2022
There is no doubt that the hospitality landscape looks a whole lot different to this time last year. Changes to consumer behaviour and...

sarahhabsburg
Dec 26, 202110 min read


Hotel Sustainability: New Features on Google and Booking.com
Climate change is undoubtedly driving our future business decisions and investments. While the pandemic is our current biggest challenge,...

sarahhabsburg
Dec 11, 20213 min read


Hotel Customer Loyalty: A New Perspective
I pay close attention to patterns in the business email subject lines I receive, a lot. Staying on top of industry trends requires...

sarahhabsburg
Nov 12, 20215 min read


Creating a Greener, More Responsible Tourism Business: The Four Essential Ingredients
As the world emerges from the pandemic, tourism business owners face a unique opportunity. Dozens of recent tourism recovery reports cite...

sarahhabsburg
Oct 19, 20217 min read


Apple iOS14 + Recent Facebook and Instagram Updates: What They Mean to Your Hotel Marketing Strategy
So, it happened! The Apple iOS14 update has been released, and the world didn’t collapse around us (yet! 😊). This blog will briefly...

sarahhabsburg
Oct 3, 20219 min read


What Customers Want from Hotels in 2022
Hopefully, wherever you are in the world, you are seeing an increase in the number of people travelling as we move towards 2022. When...

sarahhabsburg
Sep 17, 20217 min read


Tourism Resilience Case Study: Millers of Frigiliana, Andalucia, Spain
To mark the 18 months point since Covid rocked our worlds, this blog is an inspirational case study that showcases an example of how...

sarahhabsburg
Sep 5, 20219 min read


Tourism Industry Current Trends: Ideas to Stay Ahead
Things have changed so much over the last few months that it can be hard to keep up right? Right now, you just want your life and...

sarahhabsburg
Aug 20, 20215 min read


9 Ways to Increase the CTR on Your Website
Driving your target customers to your website is a job in its own right, but once they are there, you want to turn them into paying...

sarahhabsburg
Jul 31, 20216 min read


5 Tips for Tourism Businesses in the Fight Against Climate Change
The effects of climate change are closer to home than ever before. Your actions matter. No business is too small to make a difference.

sarahhabsburg
Jul 24, 20217 min read


How Bridgerton Changed My Mornings...
It's the end of the month so it's time for a short inspirational blog :) Easier to absorb at a time when energies runs and we are...

sarahhabsburg
Jun 27, 20213 min read
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